Distribution to Pharmacies

What do we offer laboratories?

Our value proposition is built on a transparent, traceable, and flexible distribution model designed to help you:

• Quickly access the pharmacy channel.
• Boost your sales in pharmacies.
• Strengthen your brand visibility and market impact.
• Ensure product integrity and regulatory compliance.

At Logista Pharma, we provide pharmaceutical laboratories, healthcare companies, and consumer brands operating in the pharmacy channel with a comprehensive range of services designed to support their commercial activities within pharmacies. 

 

SALES SUPPORT IN PHARMACIES

 

1. Consulting for incremental sales in pharmacies

 

Leveraging advanced data analytics and the most comprehensive database in the industry, we identify the best pharmacies for direct sales based on each client’s product categories.

 

2. Sales networks

 

We offer clients the opportunity to outsource their sales network, backed by our extensive experience in pharmacy sales. This allows us to streamline processes and optimize timelines, ultimately helping clients boost their pharmacy sales.

 

We provide flexible solutions tailored to each client's needs: exclusive networks, where the product portfolio is not shared between laboratories, and shared networks, where the sales team offers pharmacies products from various laboratories.

 

3. Telemarketing services

 

We offer a range of tailored telemarketing solutions to meet our clients’ specific needs. For laboratories aiming to expand their reach across more pharmacies, we provide virtual representatives who conduct sales activities remotely via phone. Our services include both annual and one-time campaign options, as well as coverage for in-person representatives during vacations or temporary absences.

 

These telemarketing services can be delivered by exclusive sales agents, who only offer the products of one laboratory, or by shared sales agents, who offer the products of several laboratories during each call.

 

4. Commercial technological platform

 

Logista Pharma has developed a state-of-the-art platform that integrates multiple tools, offering users a 360º view of their clients. This comprehensive insight enables high-quality visits and calls that anticipate client needs, maximize profitability, and drive sales growth.

 

Logista Pharma's technological platform addresses all commercial requirements of laboratories, including data analysis.

 

5. Marketing services

 

To support the sales activity carried out by sales teams, including representatives and telemarketing staff in pharmacies, Logista Pharma offers its clients a variety of marketing and communication services:

 

Complementary sales channels: Activation of laboratory product sales through Logista Pharma’s own e-commerce platform.

 

Sales support materials: Development of customised materials to assist sales teams and pharmacies during the ordering process, such as product catalogues, sales sheets, assortments, product data sheets, and more.

 

Communication tools: For clients seeking broad and rapid dissemination of information—such as new product launches, promotions, or training videos—we provide communication channels including newsletters, targeted marketing campaigns, SMS alerts, and messages on delivery notes.

 

Point-of-sale visibility: Design and production of materials that enhance product visibility within pharmacies,  including display stands, shelf strips, stoppers, vinyl decals, and more. 

 

6. Promotional material management

 

A key part of any sales strategy is ensuring maximum product visibility at the point of sale within pharmacies. To achieve this, laboratories provide pharmacies and their sales teams with various promotional materials, such as shelf strips, vinyl decals, samples, display stands, product literature, and more.

 

Logista Pharma operates two specialised warehouses dedicated to managing POS materials. These facilities receive and store materials, record orders according to each client’s specific instructions, and handle distribution.

 

To streamline this process, Logista Pharma offers clients access to a dedicated web platform, allowing them to manage material entries, user access, and order placements directly.

 

7. Handling

 

For clients requiring any type of promotional or product handling, such as filling display stands, assembling promotional packs, and more, Logista Pharma offers a flexible handling service tailored to each client’s specific needs.

 

CALL CENTER AND ORDER CAPTURE SERVICE

 

We offer our clients access to a high-quality customer service solution, equipped with the necessary tools to integrate the various contact channels we make available to pharmacies.

 

This service addresses a wide range of needs, including:

• Inquiries related to the laboratory’s products and services.
• Handling of claims related to order deliveries
• Incident management and resolution
• Order tracking and follow-up
• Sending requested documentation to pharmacy clients (delivery notes, invoices, etc.)

 

Logista Pharma also provides an order capture and entry service, which can be performed either in our own systems or directly in the laboratory’s internal systems.

 

At Logista Pharma, we use advanced tools that support both bulk order entry and automated order capture. These technologies significantly increase processing speed and reduce the error rate in order recording.

 

All services are managed by highly qualified personnel with extensive experience in customer service and order recording.